1.Digital Devices- Digital Devices are those devices which people are using everyday. For example, these can get used by specified audience for their work purpose like mobile ,computer ,laptop and other digital devices.
2. Digital Content Platforms
These are the platforms by which the customers can interact easily on daily basis. We can use it for advertising. For example- Social Media.
3. Digital Media- Paid or owned digital media channels can be used to reach target audience. This includes like social media marketing and online advertising.
4.Digital Data- Data is about your target audience used to achieve a marketing goal is called digital data. We can collect the data of our target audiences through surveys, apps, and by other ways.
5.Digital Technology- Digital Technology is all about using technology to achieve a marketing goal. Artificial Intelligent(AI), Augmented Reality(AR) are few examples.