Importance of Digital Marketing
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Difference Between B2B and B2C Marketing
Most commonly the businessmen use two types of marketing business to business(B2B) or business to consumer (B2C) B2B marketing is the process of businesses refers to a business’s process of promoting products and services to other companies to help them improve their operation. B2C marketing addresses individual consumers who are making purchases for themselves. For …
Inbound V/S Digital Marketing
Inbound Marketing is a strategy by which we can attract customers by creating useful content and experiences that resonate with audiences. The main goal of inbound marketing is to attract new prospects your company, engage with them at scale and delight them individually. Examples of Inbound Marketing are follows:- While outbound marketing can potentially reach …
Key Performance Indicators (KPIs) in Digital Marketing
Digital marketers use key performance indicators (KPIs) just like traditional marketers. KPIs helps to measure long- term performance of their marketing and compare those to competitors efforts. The following are most common KPIs:-